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BA (Hons) Business Management — Enterprise

This degree shares the same strong four-pillar foundation as the general BABM — Innovation, Sustainability, Responsibility, and Digital — but specialises in its final year around Enterprise, giving students dedicated modules in Transformational Change Agency, Creating a Winning Business, and Strategy in Action. These are not abstract concepts — they are practical, applied skills that prepare students to build, lead, and grow real organisations.

Entrepreneurship is not taught as a niche elective in this programme — it is woven into every year. Students develop the creative thinking, analytical capability, and business acumen to identify opportunities, evaluate viability, and execute ideas in a business context. The programme culminates in a Professional Project that can take the form of a fully developed business plan — ready to be taken beyond the classroom.

Like the general BABM, this programme is accredited by CMI, and students receive a CMI qualification in Management and Leadership upon successful completion — a powerful addition to their graduate credentials.

What You Will Learn

The programme offers a structured curriculum that builds knowledge progressively across three years.

Year 1 (Level 4) — Foundations
Code
Module
What you will learn
4BE002
Innovative Business (30 credits)
Explores creativity, innovation and enterprise — how ideas are generated, how organisations develop new products and services, and how innovation is managed and protected.
4BU015
Responsible Business (30 credits)
Introduces professional, moral and personal responsibility in business — covering CSR, ethics, EDI, legal responsibilities, stakeholder management, and personal development.
4BU016
Sustainable Business (30 credits)
Examines sustainability across People, Planet and Profit — sustainable HRM, supply chain, environmental constraints, government policy, and sustainable business strategies.
4BU017
Digital Business (30 credits)
Covers digital transformation, digital business models, information systems, big data, and business intelligence — and how organisations apply these for competitive advantage.
Year 2 (Level 5) — Development
Code
Module
What you will learn
5BU018
Customer Acquisition & Retention (30 credits)
Studies the customer journey from prospect to advocate — marketing strategies for attracting and retaining customers, CRM systems, loyalty schemes, and campaign planning.
5MG001
The Professional Manager and Leadership (30 credits)
Develops understanding of management and leadership principles — motivation, conflict, teams, HR, change management, CPD, and reflective practice.
5BU017
Operations and Project Planning (30 credits)
Explores supply chain management, operations strategy, and project management tools — including critical path analysis, PERT, and lean business approaches.
5FC004
Managing Finance and Accounts (30 credits)
Introduces financial and accounting skills for business decision-making — budgeting, financial reporting, company accounts, sources of finance, and SME financing.
Year 3 (Level 6) — Specialism
Code
Module
What you will learn
6BE006
Transformational Change Agent (30 credits)
Develops the ability to identify, lead and champion change — change frameworks, emotional intelligence, organisational culture, and the enterprising change agent mindset.
6BE007
Creating a Winning Business (30 credits)
Challenges students to develop a viable business idea from concept to business plan — creativity, value propositions, entrepreneurial marketing, financial modelling, and digital strategy.
6BU020
The Professional Project (30 credits)
Capstone independent study unit — students produce a business artefact drawing on all prior learning, supported by critical reflection on process and outcomes.
6BE008
Strategy in Action (30 credits)
Strategic analysis of a small/medium enterprise — external and internal analysis, competitive advantage, growth strategies, and entrepreneurial leadership for SMEs.

Disclaimer : The list includes a combination of certain compulsory and optional subjects (not limited to) offered under the degree, subject to fulfilment of the respective prerequisites, co-requisites, and university validation.

Career Opportunities

Graduates of the BA (Hons) Business Management — Enterprise are prepared for a wide range of careers across business, management, and leadership:

Entrepreneurship and business start-up
Innovation management and intrapreneurship
Business development and growth roles
Strategy and enterprise consulting
Social enterprise and impact-driven organisations
Management in SMEs and fast-growing companies
Postgraduate study in entrepreneurship, MBA, or business management

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Frequently Asked Questions

Students who want to start their own business, work in a start-up or fast-growing company, drive innovation within an organisation, or develop the entrepreneurial mindset that employers increasingly seek. It is also ideal for students who are not yet sure of a specific direction but want a degree that develops creative, strategic, and practical business-building skills.

Both degrees share the same Year 1 and Year 2 curriculum — the difference is in Year 3. BABM Enterprise specialises in entrepreneurship and change leadership, with modules in Transformational Change Agent, Creating a Winning Business, and Strategy in Action. BABM General takes a broader path in Year 3 through Organisational Behaviour and The Strategic Business.

Yes. The Professional Project capstone module can take the form of a fully developed business plan. The Creating a Winning Business module in Year 3 specifically guides students through the full process — from idea generation to business model, financial modelling, and marketing strategy.

3 years, full time, at the Podar World College campus in Juhu, Mumbai.

Yes. All PWC undergraduate students simultaneously pursue a UGC-recognised degree from Yashwantrao Chavan Maharashtra Open University (YCMOU) — free of cost — ensuring eligibility for postgraduate admissions at all Indian universities.